Workforce Resources

Ngā Whakakōroiroi: Exploring Hindrances in Createch for Māori, Pacific Peoples and Wāhine

Sep 2025 | Workforce Resources

Toi Mai has identified the underrepresentation of women in creative technology training and industries. While it was established that the high school curriculum was a cause, a scoping study assessing the barriers at tertiary level – Barriers for Women in Creative Technology Tertiary Training in Aotearoa – seeks to explore shortcomings in tertiary education that may contribute to the lack of women transferring into the creative technology (createch) industries. From the statistics, this is what we know: less than a fifth of women studying createch are in game development, and a third in animation and VFX. Few girls who study createch at college continue to tertiary level. Women in the Auckland tech workforce account for just over 30% (Armah, 2022). Within the poor statistics of women who transition to the industries, even fewer are Māori and Pacific peoples (less than 6%, ibid). This scoping study report addresses the comparatively miniscule showing of Māori, Pacific peoples and wāhine in createch to explore why this might be. It employs Rōpū Whānau, a research discussion facilitation hui, to examine from the tertiary student’s perspective why the transition between secondary then tertiary learning institutions and into industry has been particularly grim for Māori, Pacific peoples and wāhine.

Read the full report here >